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The house of Fendi was established by Adele and Edoardo Fendi in Rome in 1925 with the opening of the first boutique. Soon winning international acclaim, it emerged as a brand renowned for its elegance, craftsmanship, innovation and style. With the inimitable Karl Lagerfeld at the helm and Silvia Venturini Fendi as accessories creative director, the house is synonymous with tradition, experimentation and creativity, seen in its often-futuristic, striking and impactful footwear designs.